Get the key ideas from

Campaigns that Shook the World

The Evolution of Public Relations

By Danny Rogers
15-minute read
Audio available
Campaigns that Shook the World: The Evolution of Public Relations by Danny Rogers

Campaigns that Shook the World (2015) tells the history of public relations through a series of groundbreaking campaigns, work that inspired a revolutionary shift in communications. These blinks will show you how to create a campaign that packs a serious punch and leads your company to success.

  • Public relations, advertising or media executives
  • People curious about public relations
  • People who love to learn about inspiring personalities

Journalist Danny Rogers is a media and marketing expert, reporting for over two decades on communications issues. He has worked as an editor with publications such as Campaign, Media Week, PRWeek and Brand Republic Group.


What is Blinkist?

The Blinkist app gives you the key ideas from a bestselling nonfiction book in just 15 minutes. Available in bitesize text and audio, the app makes it easier than ever to find time to read.

Discover
2000+ top
nonfiction titles

Get unlimited access to the most important ideas in business, investing, marketing, psychology, politics, and more. Stay ahead of the curve with recommended reading lists curated by experts.

Ever read 4 books in one day?
Now you can. Sign up for a free trial—you'll get instant access to the biggest ideas from 2000+ best-selling nonfiction books.