Open in the App Open in the App Open in the App
Get the key ideas from

Blink

The Power of Thinking Without Thinking

By Malcolm Gladwell
15-minute read
Audio available
Blink: The Power of Thinking Without Thinking by Malcolm Gladwell

Blink examines the phenomenon of snap judgments, meaning the split-second decisions we make unconsciously. These snap judgments are important decision-making tools, but can also lead to bad choices and all manner of problems. Blink explains how we can best make use of them.

  • Anyone interested in intuition and decision-making
  • Anyone interested in ridding themselves of their prejudices and stereotypes
  • Anyone who wants to know when to trust their intuition

Malcolm Gladwell is an American journalist and author. He has previously published the bestsellers The Tipping Point and Outliers, both available in blinks.


What is Blinkist?

The Blinkist app gives you the key ideas from a bestselling nonfiction book in just 15 minutes. Available in bitesize text and audio, the app makes it easier than ever to find time to read.

Discover
2000+ top
nonfiction titles

Get unlimited access to the most important ideas in business, investing, marketing, psychology, politics, and more. Stay ahead of the curve with recommended reading lists curated by experts.

Ever read 4 books in one day?
Now you can. Sign up for a free trial—you'll get instant access to the biggest ideas from 2000+ best-selling nonfiction books.
Created with Sketch.